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Bayer Animal Health

I was contracted by Sydney agency thINK, to re-design the labels and packaging for Bayer's Animal Health product Moxitak and Cobalife range. Taking into consideration Bayer's very detailed/comprehensive style guidelines... this was a challenge....but defiantly achievable! I created a design that used a 6 colour strategy for all design and artwork, to significantly reduce printing costs and production times. Working closely with the printers to achieve the best results.

The Bayer team and customers loved the new designs of the Moxitak brand which was released across regional Australia. This success lead to another brand roll out with there Avenge and other product range of 120 products. Which is in the process of being redesigned as we speak.

Deliverables: Brand identity, artwork, product image renders, packaging/label design, marketing collateral, in-store point of sale, display stands

 

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